I was tasked with updating the logo design to incorporate elements from the original version from the 1990s. The goal was to create a fresh look while maintaining a sense of continuity with the brand's history. This involved identifying key visual cues from the old logo and incorporating them into the new design to create a cohesive and recognizable brand identity.
There was a characteristic flow, a wave build into the first logotype which then was completely lost. I decided to re-imagine this flow, inspired by melody and music and the Warsaw’s vibrant nightlife. After studying the line I created a custom typography that now constitutes club’s logotype.
